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10 Important Things to Consider Before Designing a New Kitchen

Here are 10 important guidelines for your kitchen design project. 1. For efficiency, the work triangle (the space between the sink, refrigerator, and stove) should measure 26' or less with no single side longer than 9', or less than 4'. 2. In kitchens smaller than 150 sq. ft., opt for at least 13' of base cabinets, 12' of wall cabinets, and 11' of countertop. In kitchens which are larger, go with at least 16' of base cabinets, 15 1/2' of wall cabinets, and 16 1/2' of countertop. 3. For convenience, plan work aisles to be at least 42" wide for one cook, and at least 48" wide in multi-cook kitchens. 4. Specify a minimum of 24" of counter space on one side of the sink and at least 18" on the other. 5. To create the most accessible landing for unloading groceries, allow at least 15" of counter space on the handle side of a standard refrigerator; on both sides if it's a side-by-side model. Or include a landing area directly ac

Sell More The First Time

  The concept is simple... Increase the amount of the initial customer purchase by offering discounts or other extra bonuses on quantity purchases.   What you want to do is encourage the buyer to spend more money by offering special inducements, extras, discounts and special deals. Some buyers are happy to buy consumable products by the case, rather than by single package, if they can save a little money by doing so. Just look at the success of stores like Costco. Much of their food items are bundled into quantities that are larger than those a typical family would buy. But often the price is just too hard to pass by. People end up spending more cash to "save" money. Once you have a customer in your store, or browsing through your catalogue, your task is to maximize the value of that purchase. You want to make it easy for your customer to spend more than he or she originally planned to. And you want them to do so happily and without regret.  Your goal should always be to deve

Top Ten FREE Traction Building Ideas for a New Web Site

Here are Ten FREE Traction building Ideas we are trying: 1) Email Your Friends: Find everyone you know that relates to your target market and introduce them to your website via email... as you know them, leverage every piece of emotional capital you have with them to encourage them to take a look at your new site and join. 2) Ask Your Friends to Refer Others: If you send an email to people who are your target market, clearly articulate why it is valuable to 'THEM' (not just you) to join your site... and then ask and make it easy for them to refer people they know. Here's an example of an email I wrote that asks for a referral - "Please forward to anyone that may be interested... entrepreneurs, advisors, people with Blogs, press contacts etc! Even forwarding to four or five contacts will make a big difference for us! 3) Write a Press Release and get it OUT there... I can almost hear a few folks swallowing and already considering looking for the next blog... it rea

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